21 Aug 2009

Marketing Innovation Group

Just a quick blog to comment on my recent, it has to be said, short term placement at MIG, (Check them out here). That is short term of my own decision as I found the work did not represent what I wanted to achieve from a work placement.

I undertook just over a week of placement work at the Marketing Innovation Group in Knutsford this summer, where I found myself being asked to build the sort of email adverts/newsletters many of us are likely to recieve regularly from various companies/brands, (details ommitted to comply with confidentiality disclosure agreement).

As well as building emails I was asked to create animated GIF images. Oh the giddy highs of design work. I had no problem with the work I was asked to do, and it has to be said I learnt alot but I do feel it isn't the work for me.

Now I understand it was only a short term placement and perhaps not the best representation, with regards to relevance of the work offered, to my course discipline but I have since as a direct result of this experience decided to explore other avenues of work in more detail. Primarily as I found this method rigorously structural and regimented. Albeit effective as a business practice I don't think this is the sort of work I would wish to seek employment in after graduation.